Author: Red Bangle

All good marketers know that successful advertising films are story-driven and present a brand’s message in emotionally meaningful ways. Unlike examples that shamelessly push products, think about the success of the iconic Folgers tearjerker “Peter Comes Home,” released in 1985, or the unforgettable “Faint” campaign by M&Ms from 1996. But as society and the increasingly globalized world change rapidly,…